Hyundai celebrates Heroes in our midst

Healthcare workers and frontliners dealing with public health emergencies, such as fire fighters and uniformed law enforcement officers, as well as public school teachers are the heroes in our midst who have sacrificed themselves in helping to combat this unprecedented health crisis. In expressing its sincerest gratitude to our heroes, Hyundai-Sime Darby Motors (HSDM) has come out with a special Hyundai’s Frontliners Appreciation Programme for these frontliners.

According to Hyundai-Sime Darby Motors’ (HSDM) Managing Director, Mr Low Yuan Lung, the programme is the company’s initiative to show its appreciation and support to frontliners who have worked tirelessly to serve the people. 

The appreciation programme comes with a special rebate, grocery vouchers, and other goodies worth RM7,900 in total, while making owning a brand-new Hyundai more affordable.

“Day in and day out, our healthcare and public sector frontliners have shown their courage and resilience as they battle the pandemic. Our huge gratitude goes out to them for their selfless work which is instrumental in fighting the deadly virus. We stand in solidarity with these heroes and believe that we will get through this together.”

“Their indomitable spirit and resilience during this difficult time is an inspiration to all of us. Our frontliners deserve to be acknowledged and appreciated, which is why we have created this appreciation programme for them.”

“We hope this programme will provide some relief. Apart from making Hyundai cars more affordable for them, we will also be giving out grocery vouchers as our token of appreciation for all their hard work, dedication and sacrifice,” he said.

Additionally, frontliners who sign up for this programme will also be eligible for the Hyundai Loyalty Card which entitles them to rebates on selected parts and labour charges as well as exclusive monthly promotions. All Hyundai models come with a 3-year free service or 50,000km and 5 years warranty or 300,000km, whichever comes first.

“With this programme, we look forward to having frontliners join our Hyundai family and we will ensure that they enjoy the privileges they deserve,” added Mr Low.
HSDM is committed to serving the mobility needs of its customers and community by ensuring their safety as well as affordability with the many financial solutions offered with the purchase of every vehicle. 
Interested parties can find out more about the programme at any of Hyundai’s showroom, or contact Hyundai’s customer care line at 1300-13-2000 or log on to