The new E-Class Coupé - Luxury at its finest

Mercedes-Benz Malaysia has announced the availability of the new E-Class Coupé, the most emotionally appealing representative in the Mercedes-Benz dream cars collection. The coupé reinforces its upgrade with expressive proportions, and a clear sensual design, making it more desirable than ever.

Sagree Sardien, President & CEO, Mercedes-Benz Malaysia says that the new Mercedes-Benz E-Class Coupé is the embodiment of luxury and performance. “This is a car that is sure to stir emotions. With its luxury appeal that is unique to the Mercedes-Benz brand and its new enhancements, the E 300 AMG Line Coupé not only offers customers an exhilarating and spirited drive but also sportier styling, which exudes character. We are confident that this new dream car by Mercedes-Benz will exceed expectations and will continue to be a top choice for motoring enthusiasts.”

“The sporty and luxurious Mercedes-Benz E 300 AMG Line Coupé is the latest introduction to the Mercedes-Benz dream cars portfolio. With its perfect proportions, the new coupé exhibits a surface-accentuated design with reduced lines and sensuous forms, emphasizing the Coupé's sporty and luxurious personality. The four frameless, retractable side windows and the absence of a visible B-pillar underlines the dynamic looks of this new coupé. It conveys an air of luxury and style alike. It is, truly a masterpiece,” said Michael Jopp, Vice President, Sales & Marketing Passenger Cars, Mercedes-Benz Malaysia.

The Mercedes-Benz E 300 AMG Line Coupé is powered by a breath-taking 2.0L 4-cylinder petrol engine that generates an output of 190kW (258 hp), 370 Nm of torque, capable of an acceleration of 0-100km/h in just 6.4 seconds.  The enhancement of DYNAMIC SELECT, 9G-TRONIC transmission and AGILITY CONTROL suspension offers an optimum ride comfort and driving stability.

Timeless and attractive
The E-Class Coupé is a classic with a modern spin. Its design is seductive, yet exclusive. Equipped with AMG Line, the E 300 Coupé includes the signature AMG styling for front and rear spoiler, diamond radiator grille with pins in chrome, and 19-inch AMG 5-twin-spoke light-alloy wheels.

A new highlight of the muscular rear section is the completely redesigned inner workings of the two-piece taillights. The E 300 AMG Line Coupé is further equipped with MULTIBEAM LED that offers brighter and more natural illumination at night. Adaptive Highbeam Assist Plus controls the LEDs by switching between low, partial main beam and main beam automatically.

Paint colours available for the E 300 AMG Line Coupé are Polar White, Obsidian Black, Rubellite Red, Graphite Grey, Mojave Silver, Brilliant Blue, High-tech Silver, Emerald Green and Selenite Grey. Also available are the designo diamond white bright and designo patagonia red metallic with an additional cost.

Expressive yet personal
The interiors of the coupé combine contemporary style with sporty luxury. Retract its four power windows to reveal the open beauty and hidden strength of its engineering. The E-Class Coupé is the only pillarless coupé in its class.

The essential lines of the interior have a clear definition. The upper section of the dashboard appears to hover; it rests on generously proportioned trim elements that flow through into the doors. The exceptionally high-quality materials selected, together with the quality of craftsman-ship employed, serve to emphasize the car's sporty, stylish character and exude outstandingly high-class appeal.

Other luxurious feature includes a panoramic sliding sunroof, ambient lighting with 64 colours and three-zones to create a host of individual highlights, and the legendary Burmester® surround sound system.

The Mercedes-Benz E 300 AMG Line Coupé is fitted with an entirely new, intelligent steering wheel. The control surfaces sport a high-gloss black finish, while the trim elements and surrounds have a silver shadow finish.

The new Mercedes-Benz E 300 AMG Line Coupé is equipped with the latest generation MBUX multimedia System (NTG 6). The information in the instrument cluster and on the media display is easily legible on the large, high-resolution screens. An emotive presentation with brilliant graphics underlines the comprehensibility of the intuitive control structure. Dual 12.3-inch displays create a widescreen cockpit with a wide range of personalization.

Next-generation driving assistance systems for better assistance
The new Mercedes-Benz E 300 AMG Line Coupé has the latest generation of Mercedes-Benz driving assistance systems providing cooperative support to drivers. This results in an especially high level of active safety: the Coupé is able to react quickly and intelligently if the driver is unable to do so. The hands-off detection feature of the steering wheel now works on a capacitive basis, thereby enhancing user-friendliness when driving in semi-automated mode.

In addition to the standard safety and assistance features, the E 300 AMG Line Coupé is also equipped with Driving Assistance package, which includes Active Distance Assist DISTRONIC, Active Steering Assist, Active Brake Assist, Evasive Steering Assist, Active Lane Keeping Assist, Active Blind Spot Assist and PRE-SAFE Plus.

Step Up Agility Financing Plan by Mercedes-Benz Financial
The Step Up Agility Financing Plan is designed with your ultimate driving needs in mind. Enjoy your new Mercedes-Benz while we ensure you are being taken care of with unrivalled benefits such as lower monthly instalment, flexible end of agreement options, MobilityPlus* programme and most importantly, we guarantee the future value of your car no matter what happens.

Perfectly tailored for individual who seeks performance, value, unrivalled benefits and peace of mind at the wheel. The Step Up Agility Financing Plan starts from RM4,288** per month for the Mercedes-Benz E300 AMG Line Coupe.  For more details drop us a note here or speak to a Finance and Insurance Executive at your nearest Mercedes-Benz Autohaus.

*A guaranteed temporary Mercedes-Benz replacement car when yours is sent for service and maintenance or warranty claims, for 48 hours or more.
**Monthly instalment above is calculated based on a 5 years tenure and down payment of approximately 10%.
Terms and conditions apply. 

The Mercedes-Benz E 300 AMG Line Coupé model at a glance:


E 300 AMG Line Coupé

Displacement (cc)

1,991 cc

Rated output (kW/hp at rpm)

190 [258]/ 5,500-6,100

Rated torque (Nm at rpm)

370/1,800 – 4,000

Combined fuel consumption

7.1 -6.7  l/100 km

Combined CO2  emissions

161 - 153 g/km

Acceleration 0-100 km/h (s)

6.4 s

Top speed (km/h)


Recommended Retail Price (OTR w/o Insurance)

RM 495,071.47*

*Recommended retail price listed is effective until the 31st of December 2021, as per the current new vehicle sales tax exemption by the government”

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Equipment included in the vehicle price:

Mercedes-Benz E 300 AMG Line Coupé

Transmission & Technology            

2.0L 4-cylinder petrol engine

Exterior Features                  

AMG Line exterior
Adaptive Highbeam Assist Plus
19-inch AMG 5-twin-spoke light-alloy wheels
Electrically folding and adjustable exterior mirrors

Comfort & Interior Features

AMG Line interior
Panoramic sliding sunroof
Open-pore black ash wood trim
Dashboard and door beltlines in ARTICO leather
Centre console in black open-pored ash wood trim
Roof liner in black fabric
Multifunction sports steering wheel in nappa leather
Ambient lighting
THERMOTRONIC automatic climate control
Auto dimming interior mirror and driver's side exterior mirror
Electrical adjustable front seats with memory function
AMG floor mats
4-way lumbar support
Electric sunblind for rear window
Pull-out sunvisor
Boot lid convenience closing feature
Double cupholder

Safety & Assistance Package

360° camera
Active Parking Assist with PARKTRONIC
Driving Assistance package
Active Distance Assist DISTRONIC
Active Steering Assist
Anti-theft alarm system
Tyre pressure monitoring system
Run-flat tyres

Multimedia System

Communications module (LTE) for the use of Mercedes me connect services
Mercedes-Benz emergency call system
Hard-disc navigation
Live Traffic Information
MBUX multimedia system
Widescreen cockpit
Burmester® surround sound system
Touchpad without controller
Apple CarPlay™
Android Auto
Wireless charging system for mobile devices
USB ports in rear with charging function