PROTON posts fourth consecutive month of Sales growth

PROTON’s positive sales momentum carried over from August to September as the national automotive company posted a fourth consecutive month of positive year-on-year growth. With 11,935 units sold, the second highest for 2020, sales for September grew by 4.9% over August and 33.6% over the same month in 2019. Total sales for the year now stand at 73,607 units, 4.3% ahead of last year and equivalent to an estimated 21.6% market share, placing the company second in Malaysia’s automotive sales table.

Similar to August, three Proton models continue to lead sales in their respective classes. The Proton X70 continues to dominate the SUV market overall and posted its second best sales month of 2020 with 2,849 units sold. The Proton Persona and Proton Exora also remain as the best-selling models in their class with both models now expected to end the year as cumulative sales leaders.

“With Total-Industry-Volume (TIV) exceeding 50,000 units for a third month in a row, Malaysia’s automotive market has achieved a measure of stability post MCO. At PROTON we are relieved and confident as our results are showing consistency, as we have beat our monthly sales numbers from the previous year. This is a clear indicator of a return to a sustainable sales volume,” said Roslan Abdullah, Chief Executive Officer, Proton Edar.

Proton X50 posts 20,000 bookings in first two weeks
PROTON’s next all-new model will be the Proton X50. On 15 September the company held a roll-off ceremony at its assembly plant in Tanjung Malim and opened its order books the next day. Just two weeks after doing so, the bookings have already exceeded expectations.

“PROTON would like to thank all its customers for the tremendous interest shown in the Proton X50. We are pushing to ensure fulfilment over the last three months of 2020, while continuing to emphasise product quality,” added Roslan Abdullah.

PROTON September 2020 – Individual Model Performance

Model

No of units sold

Sales achievement in September 2020

Saga

4949

2nd highest volume A-segment sedan
2nd highest sales result in 2020

Persona

2606

Highest volume B-segment sedan
3rd highest sales result in 2020

Exora

748

Highest volume C-segment MPV
2nd highest sales result in 2020

Iriz

782

3rd highest volume B segment hatchback

X70

2849

Highest volume SUV across all SUV segments
2nd highest sales result in 2020

Total

*11,935

 

*sales of other models not listed added to the total sales figure